Outlook Calendar
Google CalendarINFLUENCE BY DESIGN: NEUROBIOLOGY, STORYTELLING & LEADERSHIP
Get ready for a masterclass in leadership communication with John K. Bates, a globally recognized executive coach, keynote speaker, and one of the world’s leading experts on storytelling for influence.
In his powerful session “Influence by Design: Neurobiology, Storytelling, and Leadership,” John reveals why great leadership communication isn’t just an art—it’s a biological event. Blending neuroscience, authentic storytelling, and emotional presence, he shows leaders how to build trust, shape perception, and move people to meaningful action.
Rather than relying on more slides or more information, John demonstrates how real influence happens when leaders communicate the way humans are actually wired: to feel first, mirror emotion, connect through story, and follow those who are purposeful and real.
Expect a dynamic experience that will change how you think about communication—and equip you to speak in a way that truly connects, inspires, and transforms.
ABOUT JOHN K.BATES:
John-Alfred Kohler Bates—widely known professionally as John K. Bates—is a globally recognized leadership communication strategist, executive coach, keynote speaker, and bestselling author who has helped thousands of leaders transform how they influence, inspire, and lead.
John’s work sits at the powerful intersection of neuroscience, leadership, and storytelling. His science-based methodology reveals why communication is not just logical—but biological—and how leaders can harness the way the human brain processes trust, emotion, and decision-making to move people to action.
Over the past decade, John has coached and trained elite leaders, innovators, and changemakers across some of the most respected organizations in the world, including NASA astronauts, Johnson & Johnson, Google, Intuit, Boston Scientific, and U.S. Navy Special Operations.
He is also recognized as one of the most prolific TED-format speaker coaches in the world, having trained hundreds of TED and TEDx speakers and worked directly with the TED Fellows program.